| Home recording and general music post from the archived Yabb Recording Website Message Board. Some of the info here may be outdated but many of the audio recording and home studio tips are still good. Note: The only tags I made and attempt to convert are italics, bold, center and underline. So if you see some gibberish surrounded by brackets, just ignore it.
Recording Website Archived Yabb board Post
Febuary 2001 Yabb Message Board Archive
Subject: other types of clients
by trodden | 04/12/01 at 16:20:21
I'm wanting to bring in some other types of projects to the studio, like commercial/corporate work. My main interests is recording bands, but looking for other monetary sources for the studio, primarily during the week days when business is slower. Anyone have any success with this, and if you could offer some suggestions. Maybe get in touch with ad agencies? radio stations already have their own production facilities... I'm stumped since marketing isn't my main talent!
Subject: Re: other types of clients
by JR#97 | 04/12/01 at 17:11:06
At the studios I worked at, we made the bulk of our money doing corporate stuff. Instructional tapes, books on tape, lectures, marketing materials, language tapes. You'll find more work than you'll ever want.. and it pays better and more reliable than any band.
Subject: Re: other types of clients
by db | 04/12/01 at 18:09:56
Jr#97 is a multi-talented guy. Just some things that I have done, produce and sell Jingles on spec. When you pitch the client his(dummy)spot, with a nice portable, they usually buy on impulse. Find clients that need special radio, or TV music, and sound beds produced. This kind of business you can do weekly and regular, they just pick it up by deadline time. Some of the clients to look for are, big car dealerships, printing company's, convention centers, performing arts centers, special events company's. Specialty stores.
Party Bars, the over 1000 person size. You name it. Also there is political commercials etc. Just got to let these types of clients know you are there, and what you can do. Find a couple of local radio personalities, 1 male, 1 female, be on call at least for one morning of VO work per week, read ready. If things get a little hectic, schedule sessions at night. When things are slow, compose more beds, and spec more jingles, remember, all you have to do is change the words for someone else, if it didn't sell the first time.
Hope this helps
--db
Subject: Re: other types of clients
by JR#97 | 04/13/01 at 09:21:05
Great points on the radio stuff, db. Ironically, you can get a lot more radio work doing AM radio. There are a few reasons for this. The biggest reason is that AM radio talk shows usually have a specific and regular audience which means it's easy to target ads to specific audiences. So maybe try listening to a few hours of Dr. Laura, Phil Hendry, or my favorite.. Jim Rome and the Jungle.. pay close attention to who the LOCAL advertizers are and come up with a plan and an approach to do some work for them.
Subject: Re: other types of clients
by CGibson | 04/15/01 at 01:58:31
You might try recording people that want to record their vocals to a karaoke cd or tape.
I schedule this kinda stuff during the week or slow times.
A few years ago you could go to several places all over to record in one of those vocal booths, but they are getting fewer and fewer all the time. And as you know There are just as many singers today as there was then. And obviously there's not a ton of work involved, just copy, record, quick mix and a piece of cake mastering process. It fills spots for me every week.
If you build it...they will come.